It’s like a cell phone number, but cooler.

To understand long code we must start with short code. Short code is a 4,5, or 6 digit SMS only number. The challenge with short code is it’s very expensive to own one therefore you will be sharing with hundreds even thousands of other businesses. With short code most companies only offer you one keyword to advertise and most of the good ones are taking.

So we created long code. Long codes is a 10-digit SMS and Voice number. So to put it simple it’s a virtual cell phone number. The advantage with a long code is you receive unlimited keywords. Having unlimited keywords really helps you quantify whether or not a form of media is having a good return on investment for you.